January 3, 2001
Untitled
No Place Like The Future
This is just so Microsoft it hurts my face. Even something as ethereal as a well-intentioned physical manifestation of the future ends up being as bloated and dysfunctional as their software.
“This bit of publicist theater feels like nothing so much as a weirdly flawed version of those kitschy fifties industrial films that heralded the “House of Tomorrow” — magical, futuristic places where hausfraus in pastel dresses prance around praising the inherent liberation of the robotic kitchen. But where the older films perfectly captured the mix of consumer desire and social anxiety that characterized the newly modern home, Redmond’s vision of the future gives the viewer a bad case of cognitive dissonance.”
The Microsoft Home of tomorrow or the future or next week or whatever deserves no end of additional mocking. Please do your part and send me a quick comment or two.
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